Caballero Ranked Top Producer

Ben Caballero sweeps Top Producer for Professional Achievement in Net Sales of New Homes in 2017 Q4 and 2018 Q1, with total net sales of $177,279,720. Awarded by the Sales & Marketing Council of the GHBA, the Greater Houston Builders Association (GHBA) Awards are an annual event designed to recognize excellence within Houston’s home-building industry.

More from the newsroom

·News

Brokerages drop the ball on leads: Real estate’s costly follow-up problem

When a prospective new homebuyer contacts a real estate brokerage and gets no response, how much does that missed opportunity cost the builder? A new study from Pied Piper reveals widespread shortcomings in how major real estate brokerage brands handle incoming phone calls and website inquiries. The findings suggest that…

·News

What happens to a builder’s lead when nobody answers?

It is 11:45 a.m. on a Tuesday morning. A buyer sees one of your new homes online, wants more information and reaches out. The builder’s Internet leads team may be staffed and ready, but before that team can do anything, the inquiry first has to reach the builder. If that first handoff…

·News

What happens to your new home buyer leads after hours?

Homebuyers do not shop on a builder’s schedule. They search for homes after dinner, late at night, on weekends and during holidays, often at the exact time when a sales office is closed or a salesperson is no longer actively monitoring inquiries. That does not make their interest any less important. If…

See what SpecDeck would do with your inventory.

A 30-minute walkthrough with the people who run it, and a free discrepancy report on your current MLS listings.