Leadership

Seasoned in both homebuilding and real estate.

The people at HomesUSA.com® combine decades of production homebuilding and brokerage experience. They work to the standard set by the founder: exceed the client’s expectation, every time.

Ben Caballero, founder and CEO of HomesUSA.com
Founder · REALTOR®-Broker · CEO

Ben Caballero

A real estate broker since the age of 21 and a homebuilder for 18 years, Ben founded HomesUSA.com in 2007 and SpecDeck® in 2023. He is the only individual agent to reach nearly $4 billion in residential sales in a single year, and holds three Guinness World Records for annual home sales through the MLS.

  • RealTrends No. 1 ranked U.S. agent by transactions and volume, every year since 2013
  • Inman Innovator Award winner and real estate’s first Guinness World Records title holder
  • Host of the Builder Talk and Real Estate Agent podcast series
The team

Listing specialists, media coordinators and support staff in Dallas.

Every listing SpecDeck produces is reviewed by one of our listing specialists, who knows that MLS’s rules before it goes live. The team answers the phone Monday to Friday, 8 AM to 6 PM Central, and is the reason builders describe our service as “speedy, including on weekends.”

Listing specialists

Review every automated listing for MLS compliance and accuracy, and handle every change request.

Media and photography

Schedule photographers, manage the media library and get photos onto the MLS at the right size.

Client services

Onboard new divisions, train sales counselors and answer questions by phone, email and live chat.

Interested? Call or email us.

We are here to support your sales and marketing goals. Ask us about a free price discrepancy report on your current listings.