HomesUSA.com™ Platform vs. Manual MLS Listings

Manual methods are slow, inefficient and quickly overwhelmed by a large volume of MLS listings. Speed and accuracy are quickly lost. Considering total costs, the inherent inefficiencies of manual systems is prohibitive. A Web-based system using the latest technology can process huge volumes of listings quickly and accurately. The cost of the HomesUSA.com™ platform is […]

How Important is Your Photography?

Quote from Builder Magazine “So why do so many home builders give photography short shrift? The primary reason is usually that there are a million other things to do. Unfortunately, when it comes time to update the website or run new ads or create new marketing pieces, the lack of photos becomes a big deal. […]

Zillow Quietly Charging Big Builders for Listing Exposure

By: Andrea V. Brambila of Inman News | Since 2016, Zillow Group has been tapping into a new revenue stream by charging high-volume builders to post new-home listings on the company’s websites, which include Zillow.com and Trulia, the two most popular home search portals, Inman recently learned.

HomesUSA.com Beta Now Available

HomesUSA.com Beta has been developed using the latest technologies and suggestions from our valued clients. HomesUSA.com offers builders the most robust, efficient, and economical method for our team to manage the builders’ inventory in MLS. The platform greatly enhances the user experience and increases speed

Your Listings may not be on Zillow

I recently learned that Zillow is not publishing my new home listings if the builder builds more than 150 homes a year. Its motivation is to have builders sign up for its Promoted Communities service, which Zillow covertly launched in early 2016.

Comp. Listing Issues

Comparable listings help appraisers support home values in a rising market but, beware – if not done correctly, you could have a very unhappy buyer on your hands. MLS rules require agents to report sales of all homes listed in MLS and some buyers will object. Fourteen percent (14%) of all homes listed in MLS […]

Platform Redevelopment

President and CEO Ben Caballero is pleased to announce the new HomesUSA.com® platform that uses the latest technology.